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The Digital Launchpad is designed for small business owners seeking to BUILD, REFINE, and ELEVATE their website development, web Persona, and to Generate Sales. Each episode features expert insights, actionable tips, and real-world case studies to empower entrepreneurs as they navigate the complexities of establishing and expanding their online presence. Through informative discussions, listeners will gain the tools necessary to leverage digital platforms effectively for sustainable growth. https://atlanta.montfichet.com/the-digital-launchpad/
Episodes

Thursday Sep 12, 2019
Finding your Target Market
Thursday Sep 12, 2019
Thursday Sep 12, 2019
Market Segmentation (Determining if sufficient market exists)
- Focus on your potential buyers
- Customer purchase behavior or product usage (most common methods)
Market Research
- Mail surveys, telephone interviews, focus groups
- Observing shopping habits and spending patterns
- Observing competitor’s advertisements
Our Business Owners & Entrepreneurs are actively learning how to start a business with little or No money and No Experience.
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